Entrepreneurship Education as A Predictor of Communication Skills, Interpersonal Skills and Marketing Skills Acquisition among Business Education Students in Delta State, Nigeria

Authors

  • Othuke Valentine Oroka Department of Business Education, Delta State University, Abraka, Delta State, Nigeria
  • Omovigho Cleaver Igberaharha Department of Business Education, Delta State University, Abraka, Delta State, Nigeria

Keywords:

Entrepreneurship Education, Communication Skills, Interpersonal Skills, Marketing Skills and Business Education

Abstract

The study examined entrepreneurship education as a predictor of communication skills, interpersonal skills and marketing skills acquisition among Business Education students in Delta State tertiary institutions, Nigeria. Three research questions were answered and three null hypotheses were analyzed in the study at 0.05 level of significance. The correlational research design was adopted in the study. The population consisted of 1,520 Business Education students in five tertiary institutions in Delta State, Nigeria. The sample consisted of 760 Business Education Students, which was obtained using the systematic random sampling technique. The research instrument was made of two parts –A and B. Part A consisted of respondents’ personal data while Part B consisted of four subscales dealing with the research questions. The instrument was content and face validated. Cronbach Coefficient Alpha was used in testing the reliability of the instrument which yielded a coefficient of 0.95 for communication skills Scale. 0.96 for interpersonal skills and 0.81 for marketing skills Scale. and 0.717 for Entrepreneurship Education Scale. The Pearson Product Moment Correlation and Coefficient of Determination were used in answering the research questions. Regression analysis was used in testing the stated hypotheses. Based on the analysis, it was revealed that: Entrepreneurship education was a positive predictor of communication skills, interpersonal skills and marketing skills acquisition among Business Education students. Amongst others, it was recommended that the Nigerian Government and Tertiary Institutions Management should sustain funding of entrepreneurship education in tertiary institutions to engender skills acquisition among business education students.

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Published

2024-05-17