Seaplane Aviation Business Trends and Tourists’ Expectations for Seaplane Tourism in Thailand

Authors

  • Kanitvipa Wattanasan Faculty of Business Administration, St Teresa International University, Thailand
  • Thanoo Saowaros Faculty of Business Administration, St Teresa International University, Thailand
  • Harrywong Kubtavanich Faculty of Business Administration, St Teresa International University, Thailand
  • Surath Sridech Faculty of Business Administration, St Teresa International University, Thailand
  • Sourabh Singha Roy Faculty of Management Studies, Global Narayan Singh University, India

Keywords:

Seaplane, Feasibility of the Seaplane Aviation Business, Aviation Business Trends, Tourists’ Expectations

Abstract

This research aims to study the feasibility and trends of the seaplane aviation business and to study tourists’ expectations towards seaplane tourism in Thailand. This research is a mixed method research consisting of two stages. The first stage was qualitative to study the feasibility and trends of the seaplane aviation business. The second stage was quantitative to study tourists’ expectations of seaplane tourism in Thailand. The research instrument used was a questionnaire. Statistics used in the research consist of Mean, S.D., and t-test. The findings are as follows: 1) Seaplane aviation business in Thailand is feasible in all aspects. In the aspect of legal feasibility, the responsible authorities can develop regulations to align with ICAO standards. In the investor’s aspect and tourist destinations aspect, several tourist destinations in Thailand can accommodate seaplane tourism along the Eastern region, the southern region along the Andaman Sea, and the Gulf of Thailand 2) Seaplane business trends in Thailand tend to operate in 4 formats: Flight services for passenger between tourist destinations,  connection flight services from major airports to marine tourist destinations, co-service providers of domestic travel packages, and co-service providers of international travel packages 3) The expectations of tourists towards seaplane tourism in Thailand was high in all aspects, which consist of natural attractions, accessibility to tourist destinations, and amenities at tourist destinations 4) The comparison indicated no differences between the expectations of tourists towards seaplane tourism between tourists from Western countries and tourists from Eastern countries

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Published

2024-05-21